The origin image system : conceptualising and operationalizing a holistic framework

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书目详细资料
OCLC:897814404
主要作者: Josiassen, Alexander P.
企业作者: University of Melbourne
语言:English
出版: 2008.
主题:
Originality > Economic aspects.
New products > Marketing.
Business forecasting.
Technological innovations > Economic aspects.
Marketing.
Consumers' preferences.
格式:

Thesis Monograph

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