The origin image system : conceptualising and operationalizing a holistic framework

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OCLC:897814404
Hlavní autor: Josiassen, Alexander P.
Korporativní autor: University of Melbourne
Jazyk:English
Vydáno: 2008.
Témata:
Originality > Economic aspects.
New products > Marketing.
Business forecasting.
Technological innovations > Economic aspects.
Marketing.
Consumers' preferences.
Médium:

Diplomová práce Monograph

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