The nature of customer relationship profitability : analysis of relationships and customer bases in retail banking

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书目详细资料
OCLC:34079890
主要作者: Storbacka, Kaj
企业作者: Svenska handelshögskolan (Helsinki, Finland)
语言:English
出版: Helsingfors : Swedish School of Economics and Business Administration, 1994.
丛编:Ekonomi och samhälle (Svenska handelshögskolan (Helsinki, Finland)) ; nr. 55.
主题:
Customer relations > Mathematical models.
Customer services > Mathematical models.
Banks and banking.
相关项目:Online version: nature of customer relationship profitability.
格式:

Thesis Monograph

Note that CRL will digitize material from the collection when copyright allows.

实物特征
实物描述:vii, 195 p. : ill. ; 25 cm.
参考书目:Includes bibliographical references (p. 185-192)
ISBN:9515554365
9789515554369
Place of Publication:Finland.

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