The nature of customer relationship profitability : analysis of relationships and customer bases in retail banking

保存先:
書誌詳細
OCLC:34079890
第一著者: Storbacka, Kaj
団体著者: Svenska handelshögskolan (Helsinki, Finland)
言語:English
出版事項: Helsingfors : Swedish School of Economics and Business Administration, 1994.
シリーズ:Ekonomi och samhälle (Svenska handelshögskolan (Helsinki, Finland)) ; nr. 55.
主題:
Customer relations > Mathematical models.
Customer services > Mathematical models.
Banks and banking.
関連資料:Online version: nature of customer relationship profitability.
フォーマット:

学位論文 Monograph

Note that CRL will digitize material from the collection when copyright allows.

その他の書誌記述
物理的記述:vii, 195 p. : ill. ; 25 cm.
書誌:Includes bibliographical references (p. 185-192)
ISBN:9515554365
9789515554369
出版地:Finland.

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