The nature of customer relationship profitability : analysis of relationships and customer bases in retail banking

Sábháilte in:
Sonraí bibleagrafaíochta
OCLC:34079890
Príomhchruthaitheoir: Storbacka, Kaj
Údar corparáideach: Svenska handelshögskolan (Helsinki, Finland)
Teanga:English
Foilsithe / Cruthaithe: Helsingfors : Swedish School of Economics and Business Administration, 1994.
Sraith:Ekonomi och samhälle (Svenska handelshögskolan (Helsinki, Finland)) ; nr. 55.
Ábhair:
Le fáil in:Online version: nature of customer relationship profitability.
Formáid:

Tráchtas Monograph

Note that CRL will digitize material from the collection when copyright allows.

Cur síos
Cur síos fisiciúil:vii, 195 p. : ill. ; 25 cm.
Leabharliosta:Includes bibliographical references (p. 185-192)
ISBN:9515554365
9789515554369
Áit a fhoilsithe:Finland.