Strategic market positioning in the construction industry : model for evaluating mobility and diversification

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Bibliographic Details
OCLC:378634259
Main Author: Teo, Ai Lin Evelyn
Corporate Author: University of New South Wales
Language:English
Published: 1997.
Subjects:
Format:

Thesis Software Monograph

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100 1 |a Teo, Ai Lin Evelyn. 
245 1 0 |a Strategic market positioning in the construction industry :  |b model for evaluating mobility and diversification /  |c Ai Lin Evelyn Teo. 
260 |c 1997. 
300 |a 1 CD-ROM. 
336 |a text  |b txt  |2 rdacontent. 
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500 |a Title from screen. 
502 |b doctoral  |c University of New South Wales  |d 1997. 
650 0 |a Construction industry  |z Australia  |z New South Wales  |x Marketing. 
650 0 |a Positioning (Advertising) 
710 2 |a University of New South Wales. 
752 |a Australia. 
907 |a .b23153015  |b 03-10-22  |c 09-24-07 
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