APA (7th ed.) Citation

Davar, R. S. (1969). Modern marketing management in the Indian context. Progressive Corp.

Chicago Style (17th ed.) Citation

Davar, Rustom S. Modern Marketing Management in the Indian Context. Bombay: Progressive Corp, 1969.

MLA (8th ed.) Citation

Davar, Rustom S. Modern Marketing Management in the Indian Context. Progressive Corp, 1969.