On the determination of advertising effectiveness : an empirical study of the German cigarette market
Bewaard in:
| OCLC: | 13304444 |
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| Taal: | English |
| Gepubliceerd in: |
Leiden :
H.E. Stenfert Kroese,
1982.
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| Onderwerpen: | |
| Formaat: | Thesis Monograph Note that CRL will digitize material from the collection when copyright allows. |