On the determination of advertising effectiveness : an empirical study of the German cigarette market

में बचाया:
ग्रंथसूची विवरण
OCLC:13304444
मुख्य लेखक: Reuijl, Jan C.
निगमित लेखक: Rijksuniversiteit te Groningen
भाषा:English
प्रकाशित: Leiden : H.E. Stenfert Kroese, 1982.
विषय:
स्वरूप:

थीसिस Monograph

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