Sales and advertising, a practical treatise covering the psychology of selling and advertising, analysis of sales, advertising and its relation to selling, copywriting, typography, mechanics of advertising, advertising department systems, and the control of advertising and sales expense
Gespeichert in:
| OCLC: | 1458837 |
|---|---|
| 1. Verfasser: | |
| Weitere Verfasser: | , |
| Sprache: | English |
| Veröffentlicht: |
Chicago,
American technical society,
1935.
|
| Schlagworte: | |
| Format: | Monograph Note that CRL will digitize material from the collection when copyright allows. |
| LEADER | 02002nam a22004331 4500 | ||
|---|---|---|---|
| 001 | in00006247421 | ||
| 003 | OCoLC | ||
| 005 | 20070220015731.0 | ||
| 008 | 750718s1935 ilua d 001 0 eng | ||
| 010 | |a 35007561 | ||
| 035 | |a (OCoLC)1458837 | ||
| 040 | |a DLC |c JPL |d DLC |d BTCTA | ||
| 049 | |a CRLL | ||
| 050 | 0 | 0 | |a HF5438 |b .G3 1935 |
| 082 | 0 | |a 658.8 | |
| 099 | |a Hd Cpy | ||
| 100 | 1 | |a Gauss, Chester A. | |
| 245 | 1 | 0 | |a Sales and advertising, |b a practical treatise covering the psychology of selling and advertising, analysis of sales, advertising and its relation to selling, copywriting, typography, mechanics of advertising, advertising department systems, and the control of advertising and sales expense, |c by Chester A. Gauss ... and Lucius I. Wightman ... revised by Harry A. Bates .. |
| 260 | |a Chicago, |b American technical society, |c 1935. | ||
| 300 | |a 2 v. |b illus. (incl. ports.) forms, diagrs. |c 22 cm. | ||
| 336 | |a text |b txt |2 rdacontent. | ||
| 337 | |a unmediated |b n |2 rdamedia. | ||
| 338 | |a volume |b nc |2 rdacarrier. | ||
| 500 | |a Paged continuously. | ||
| 521 | 2 | |a High School. | |
| 590 | |a Center has: | ||
| 590 | |a T-001755 v.1. | ||
| 590 | |a T-001756 v.2. | ||
| 650 | 0 | |a Sales personnel |v Textbooks. | |
| 650 | 0 | |a Selling |v Textbooks. | |
| 650 | 0 | |a Advertising |v Textbooks. | |
| 650 | 0 | |a Business |v Textbooks. | |
| 700 | 1 | |a Wightman, Lucius I. |q (Lucius Irving), |e joint author. | |
| 700 | 1 | |a Bates, Harry A. |q (Harry Augustus), |d b. 1880. | |
| 907 | |a .b22065647 |b 01-10-22 |c 02-20-07 | ||
| 998 | |a txbk |b 02-20-07 |c m |d - |e - |f eng |g ilu |h 0 |i 1 | ||
| 999 | f | f | |i d6a09575-eee2-5e26-888a-e3396ec9e6bc |s 3ecf0155-07ca-581a-a023-3e99b9c5446f |t 0 |