The origin image system : conceptualising and operationalizing a holistic framework

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Bibliografiske detaljer
OCLC:897814404
Hovedforfatter: Josiassen, Alexander P.
Institution som forfatter: University of Melbourne
Sprog:English
Udgivet: 2008.
Fag:
Originality > Economic aspects.
New products > Marketing.
Business forecasting.
Technological innovations > Economic aspects.
Marketing.
Consumers' preferences.
Format:

Thesis Monograph

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