The nature of customer relationship profitability : analysis of relationships and customer bases in retail banking

Gorde:
Xehetasun bibliografikoak
OCLC:34079890
Egile nagusia: Storbacka, Kaj
Erakunde egilea: Svenska handelshögskolan (Helsinki, Finland)
Hizkuntza:English
Argitaratua: Helsingfors : Swedish School of Economics and Business Administration, 1994.
Saila:Ekonomi och samhälle (Svenska handelshögskolan (Helsinki, Finland)) ; nr. 55.
Gaiak:
Antzeko dokumentuak:Online version: nature of customer relationship profitability.
Formatua:

Thesis Monograph

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