Husband wife differences in risk perception and risk taking /
Study of perceived risk at the attribute level and its influence on consumer behavior.
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| OCLC: | 9951908 |
|---|---|
| Главный автор: | |
| Язык: | English |
| Опубликовано: |
Calcutta :
Indian Institute of Management,
[1979]
|
| Серии: | Working paper series (Indian Institute of Management, Calcutta) ;
no. 25. |
| Предметы: | |
| Формат: | Monograph Note that CRL will digitize material from the collection when copyright allows. |