The creation of meaning in advertising : interaction of figurative advertising and individual differences in processing styles
Enregistré dans:
| OCLC: | 31331213 |
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| Auteur principal: | |
| Collectivité auteur: | |
| Langue: | English |
| Publié: |
Amsterdam :
Thesis Publishers,
1994.
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| Collection: | Tinbergen Institute research series ;
no. 62. |
| Sujets: | |
| Format: | Thèse Monograph Note that CRL will digitize material from the collection when copyright allows. |