The dissolution of channels and hierarchies : an inquiry into the changing customer relationships and organization of the computer corporations

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Bibliographic Details
OCLC:38597796
Main Author: Tunisini, Annalisa
Language:English
Published: [Uppsala] : Dept. of Business Studies, Uppsala University, 1997.
Series:Doctoral thesis, no. 69.
Subjects:
Computers > Marketing.
Marketing channels.
Computer industry > Public relations.
Computer industry > Customer services.
Computer service industry.
Format:

Monograph

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