APA-referens (7:e uppl.)

Blanchard, F. L. R. (1921). The essentials of advertising. McGraw-Hill Book Company, inc..

Chicago-referens (17:e uppl.)

Blanchard, Frank Le Roy. The Essentials of Advertising. New York [etc.]: McGraw-Hill Book Company, inc., 1921.

MLA-referens (8:e uppl.)

Blanchard, Frank Le Roy. The Essentials of Advertising. McGraw-Hill Book Company, inc., 1921.