JMR, Journal of marketing research.
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| OCLC: | 1783303 |
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| Corporate Author: | |
| Language: | English |
| Published: |
[Chicago,
American Marketing Association]
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| Subjects: | |
| Format: | Serial Note that CRL will digitize material from the collection when copyright allows. |
| Published: | v. 1- Feb. 1964- |
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| Physical Description: | v. ill. 28 cm. Also issued online. |
| Publication Frequency: | Quarterly. |
| ISSN: | 0022-2437 1547-7193 |
| Finding Aid: | Subject indexes, cumulative from 1964, included in vols. for 1965-<66> |