APA (7th ed.) Citation

Walters, R. G., & Wingate, J. W. (1948). Fundamentals of selling: Meeting consumer demand (5th ed.). South-Western Pub. Co..

Chicago Style (17th ed.) Citation

Walters, R. G., and John Williams Wingate. Fundamentals of Selling: Meeting Consumer Demand. 5th ed. Cincinnati: South-Western Pub. Co., 1948.

MLA (8th ed.) Citation

Walters, R. G., and John Williams Wingate. Fundamentals of Selling: Meeting Consumer Demand. 5th ed. South-Western Pub. Co., 1948.