American Marketing Association

The American Marketing Association (AMA) is a professional association for marketing professionals with 30,000 members as of 2012. It has 76 professional chapters and 250 collegiate chapters across the United States.

The AMA was formed in from the merger of two predecessor organizations, the National Association of Marketing Teachers and the American Marketing Society. It also publishes a number of handbooks and research monographs. The AMA publishes the ''Journal of Marketing'', ''Journal of Marketing Research'', ''Journal of Public Policy and Marketing'', ''Journal of International Marketing'', ''Journal of Interactive Marketing'', and ''Marketing News''. It sponsors the collegiate honor society, Alpha Mu Alpha. Provided by Wikipedia
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  1. 1
    [Chicago, American Marketing Association]
    v. ill. 28 cm.
    Also issued online.
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  2. 2
    [New York] American Marketing Association.
    v. ill. 26 cm.
    Also issued online.
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  3. 3
    Published 1983
    Ann Arbor : The Division, c1983-
    v. ; 28 cm.
    “...American Marketing Association...”
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  4. 4
    Published 1993
    East Lansing, MI : Michigan State University Press, 1993-
    v. : ill. ; 28 cm.
    “...American Marketing Association...”
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